DONATING 10% OF PROFIT TO FOOD BANKS |
left for free USA shipping
You Are Eligible For Free Shipping!
Hoodies / Sweaters
Seek Discomfort Flags
Hoodies / Sweaters
Seek Discomfort Flags
Matt's Words of Wisdom
Vulnerability Gone Wrong
Vulnerability is hot right now. Everyone’s acting vulnerable.Or at least trying to. Posting long, inspiring captions on Instagram about their insecurities. Revealing what hurts to their friends, ...
He was invincible. When we’re young we all feel invincible. We’re unafraid to try. To take risks. To be vulnerable. But as we grow up these things keep happening. We are constantly reminded of ou...
My Battle With Anxiety
My life both ended and began on August 13th, 2011. I was 19 years old. It was 10 pm. On a warm summer night in Connecticut. I had organized a party while my parents were out of town. All my high ...
How To Be Attractive
For most of my adolescent life, I struggled with attracting women. I’d be too shy to ask girls out. I’d act cooler than I was to try to get their attention. I’d let my insecurities get the ...
Why You Must Steal
I have a terrible secret to confess. I’m a thief. The newsletters I’ve written. The videos we’ve made. The things we’ve said. All stolen. From other authors. Filmmakers. Philosophers. Painters. Yo...
Ask For What You Want
Christopher Columbus was a mediocre sailor at best. He could never figure out the longitude and latitude of where he landed. He would confuse islands for continents. His crewmen knew more ab...
My mentor always says, “You’ll know you’ve found ‘the one’ when you feel like you’ve tricked her into being with you.” When you’re sure she’s way out of your league. And you just can’t believe you...
Our Closest Experience With Death
Imagine that your house is on fire. What do you do? You haven’t practiced. You don’t even know how to use a fire extinguisher. But you have to think quick. Because the clock is ticking. So you foc...
You Don't Want To Be Happy
One of my mentors works with many wealthy people. Some of them are billionaires. One day at lunch I asked him, “What do these people have in common?” I was looking for a secret to their success. I...
In the three and half years since we started Yes Theory, there were at least ten times we wanted to call it a day and quit. Where we thought it would be over soon regardless. We were on the verge ...
You're So Weird
I hate the word weird. With a burning passion. Calling something weird is judgmental. It’s ignorant. It’s rushing to conclusions. “That’s weird” are the two ugliest words in the English language. ...
My Favorite Drug
I replaced drugs with discomfort.And discomfort, I soon realized, is a far different type of addiction.It doesn’t grow stale.It doesn’t make you weak in the long term.Quite the opposite.The posit...
I Hate My Birthday
I’ve always hated my birthday. Every year, I dread growing one year older. It’s a reminder of the goals I still haven’t achieved. Of the tasks I’ve left unfulfilled. Of all the flaws I thought I...
We want the solution.We want it now.We want to change. To be better. To be fitter. To be happier. And when it doesn’t happen as fast as we expect, we get all sorts of fucked up. We think we’re do...
When I first met Jerome five years ago, I was in awe of him.He was the first Ironman I’d ever met.When he explained what the race entailed, I couldn’t fathom it.“You’re telling me you swam for...
How To Achieve Your Crazy Dream
0 weeks. That’s how close my first Ironman race is. If you’re unfamiliar with it, the Ironman consists of: A 2.4-mile (3.9 km) swim. A 112-mile (180 km) bike ride up and down hills. A 26.2-mile (4...
Your Next Chapter
If you were writing the book about your life, what would the next chapter look like?Would you give up?Would you jump into the unknown?How would you react?Great books surprise us.They take us on adv...
Your Opinion Of Us
weird thing happens when your work starts to gain traction. Your actions become overanalyzed. When you start, it’s just a few close friends. But gradually, you encounter the opinions of complete s...
Why would you go to the Louvre... When you can just look at the pictures online? This was the question Professor Peter Younkin, asked Thomas during University. None of the students raised their han...
What a shame that we can’t see the stars. On an average night in this big city. Light drowns out the universe. We block out our surroundings. And all that’s left is what’s right in front ...